Category Archives: Business advice

Text Message Marketing

Text Message Marketing Vs. Email Marketing

Which is better: Text message marketing or email marketing? Any phone user today must have an email address to create online accounts or…
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write better blog headlines

Write Better Blog Headlines: 6 Mind-Blowing Tips

It's hard to stand out online today, but one way is to write better blog headlines. According to Worldometer's, the total number of…
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digital marketing trends to watch in 2021

7 Digital Marketing Trends To Watch in 2021

The digital marketing landscape has been evolving rapidly in the past decade. That’s why it’s vital to stay on top of digital marketing…
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medium vs wordpress

Medium vs WordPress: Which Is Best for Your Business?

A detailed look at Medium vs WordPress.  Content marketing is essential to having a strong online presence and growing your business.  But choosing…
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succeed during covid-19

5 Creative Ways Businesses can Succeed During COVID-19

The shelter-in-place order has created unprecedented challenges for enterprises of all sizes and in all sectors, making it difficult for businesses to succeed…
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Help small businesses during coronavirus

5 Ways to Help Small Businesses During Coronavirus Pandemic

If one thing is certain, it’s that the novel Coronavirus (COVID-19) is wreaking havoc on small businesses. It’s in our best interest to…
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marketing during an outbreak

Marketing During an Outbreak: 6 Dos and Don’ts to Survive Coronavirus

To market, or not to market: That is the question when it comes to marketing during an outbreak. The effects of the coronavirus…
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blogging for your business

Why Blogging for Your Business is a Must in 2020

There’s a lot of talk online about blogging for your business and whether or not you should have a blog. Some webmasters believe…
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9 things we learned at #INBOUND19

The content team at the Lorem Ipsum Co. recently attended Inbound, the 26,000-attendee-strong digital marketing confab hosted by Hubspot, and we want to…
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content for lead generation

Creating Content for Lead Generation

For the most part, content marketing is highly effective in the upper levels of the sales funnel – brand awareness, search engine optimization,…
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